Wednesday, February 04, 2004

Attention Strawberry Buyers and Merchandisers,

Despite the fact that fresh strawberries have become a year round product, there is something decidedly seductive about the energy and excitement each spring season. While weather certainly has some cards to play, production volumes are well on the way for successful Valentines promotions and beyond.

This season we will be focusing first on the SCIENCE of Tectrol Atmospheres and then how you should value the application of this science. Secondly, we are re doing our web site and hope it will become a valuable asset to you.

Important scientific keys to protecting fresh strawberries from mold are: 1) good cold chain management, and 2) maintaining effective levels of CO2 (carbon dioxide). Tectrol Atmosphere is a sealed system. Only a sealed system can capture and maintain proper levels of CO2.

So seal in the freshness and seal out the mold. Ship all of your berries in Tectrol Atmosphere.