After harvest, even the most premium berries will begin to
degrade and deteriorate, losing freshness and nutritients before reaching store
displays. Although this process is a normal occurrence of nature, consumers can
be disappointed by moldy, unappetizing fruit. Retailers may experience poor
sales or profit-eroding shrink. Shippers or growers will be negatively impacted
by uneven quality at retail.
As a supplement to good cold chain management, a TECTROL® Natural Atmosphere is
sealed around each pallet unit just before loading on refrigerated trucks. Once
the strawberries are sealed in TECTROL®, the degradation process is slowed and
any Botrytus molds are inhibited. Not only is the product protected during
transit but protection continues even after the bag is removed, and
as product moves through distribution and onto the retail shelf.
How do we apply the Tectrol pallet atmosphere? Click below for our
presentation.
Upon arrival at a distribution center, the seal is broken and the bag removed.
In many cases the fruit may arrive looking very similar to fruit that has not
been protected with TECTROL®. However, the benefit of TECTROL® stays with the
fruit long after the seal is broken, making it possible for the berries and
cherries to retain fresher, more nutritious and more appealing shelf
presentations much longer than unprotected fruit. The lingering benefit of less
decay 1 to 3 days after arrival helps retailers
increase their category profits.
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